Investor Survey Reveals Community Satisfaction
Seventy-six percent of donors surveyed, believed
that United Way was the best way to support their community.
Seventy-seven percent of the investors expressed satisfaction that
their contribution to United Way matters and is efficiently managed.
Here are some of the other major findings of the survey:
- There is widespread support of
United Way's current funding priorities. There is agreement on the top
three priorities: people in crisis, early childhood and youth.
- The top three choices for
charitable giving among investors are religious, education and non-
profits, in that order.
- Contribution levels remained
constant or increased indicating investors' level of confidence and
support for charitable organizations.
- Salina has loyal investors who
generously support the community's needs; two-thirds donate over $1,000
a year. Loyalty to supporting community needs is not based on income
levels
The Investor Survey was mailed to 1,960 individuals
from United Way's donor and non-donor database of Key Club Members,
professionals, retirees and company CEO's in October 2004. The return
rate from the mailing was 440 or 23%.
The Salina Area United Way Board of Directors
commissioned the Investor Survey and its analysis as part of its
strategic plan update. The purpose of the Investor Survey was to
determine opinions and perception of the United Way, its annual
campaign and community issue priorities. Additionally, the survey
gathered demographic and charitable giving information as well as
communication preferences. The analysis will assist the Salina Area
United Way in understanding charitable investors' priorities and
preferences.
The above are just a few of the findings from the
survey, for further and more detailed information; please pick up the
Investor Report at the United Way office
America's Promise
Alliance Names Salina One of
100 Best Communities for Young People
America's Promise - The Alliance for Youth announced
that Salina is a winner of a first-ever national competition to
identify 100 Best Communities for Young People. The winning
communities - ranging from small towns to urban neighborhoods across
America - are being celebrated for their commitment to provide healthy,
safe and caring environments for young people.
Salina is receiving the 100 Best
honor, in part, because of the community's strong collaborative
programs on behalf of children and youth. An example of the kinds
of programs that make Salina one of the 100 Best include: the Arts
Infusion Program, a partnership between the Salina Arts and Humanities
Department and Salina Schools, bring arts into the schools through a
program coordinated with the school curriculum. It provides visual and
performing artists to work with the children throughout the school year.
A complete list of winners can be found at
www.americaspromise.org. Members of America's Promise Alliance -
including United Way of America, the U.S. Conference of Mayors, Junior
Achievement and the YMCA and many others - took leading roles in the
100 Best competition. 100 Best Communities for Young People was
launched in partnership with Capital One Financial Corporation.
America's Promise Founding Chairman General Colin
Powell launched the competition in May and Salina Area United Way and
The Volunteer Connection on behalf of Healthy Communities Healthy Youth
Initiative applied for a place on the prestigious list. Salina
and the other winners were chosen by a distinguished selection panel of
civic, business and nonprofit leaders, including United Way of America
President Brian Gallagher, U.S. Chamber of Commerce President Tom
Donohue, former U.S. Health and Human Services Secretary Donna Shalala,
baseball great Cal Ripken Jr. and former Denver Mayor Wellington Webb.
The selection panel evaluated 100 Best entries that
required detailed information about each community's efforts to fulfill
five essential promises critical to the well-being of young people:
caring adults who are actively involved in their lives; safe places in
which to learn and grow; a healthy start toward adulthood; an effective
education that builds marketable skills; and opportunities to help
others.
“It is wonderful to learn first-hand how outstanding
communities are making a difference in people's lives - especially
their young people,” said Brian Gallagher, President and Chief
Executive Officer of United Way of America. “We are committed to
helping communities across America follow the examples provided by
winning communities and adopt similar programs that will help our
nation's young people succeed in life.”
To honor the 100 Best communities selected, the
America's Promise Alliance will hold a special event November 2nd in
Washington, D.C. This celebration will be dedicated to the children
affected by Hurricane Katrina, highlighting outstanding community
initiatives across the country that are providing displaced children
with the services and support that they need to thrive no matter where
they are. All proceeds from this event will go toward helping the
children impacted by Katrina.
The Alliance will also sponsor a yearlong
celebration including a special day in each of the winning communities
and a series of regional forums across the country that will enable
communities to share their success stories and learn effective
strategies from one another that will further enrich the lives of their
young people.
“The applications revealed communities that
care about their kids and are working together to make their futures
better. We saw leaders and people genuinely engaged and full of pride
in their towns. Together, they have strengthened my faith in our great
country,” said Marguerite W. Sallee, President and CEO of America’s
Promise - The Alliance for Youth.